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Client

Nursing and Midwifery Council

Project

Design for Print: Staff Conference

Objective

Design exciting and engaging collateral for the NMC Staff Conference event

Results

  • A suite of bold, colourful materials that really engaged the delegates at the conference.

With this project we were very free to create something fun and creative to really show off the conference and get people involved in the event.

The design we created focused strongly on the brand colours of NMC, turning them into very bright and vibrant gradients. Our use of bold white blocks to contrast with the colours helped highlight the host and event details. The roll up banners that when stood next together connected together through the gradient of colour, and the we inverted the design of the postcard when designing the brochure – the gradients framed the content on the inner pages and added a bold colour and point of interest that also sat well overlapped onto the images of the NMC staff.