HyperlocalEverywhere

Our tried-and-tested method of gaining real insight to, and working with, communities. Whether geographic or demographic, communities have clear influencers, and they're often not the people you'd expect or easily find. We get to know them, the hopes and fears of the community, its gathering points, communications platforms and ways of talking. That underpins successful, productive consultation and engagement.
CASE STUDY

CLIENT Anglian Water

PROJECT Engagement: Future of Water

Bringing together partners from a wide range of industries to work collaboratively on water resource management

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CASE STUDY

CLIENT Countryside

PROJECT Consultation: West of Rayleigh

Helping the people of Rayleigh have their say

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CASE STUDY

CLIENT Marriage's the Master Millers

PROJECT Launch: throwing bakers out of planes

Saying it with flour for artisan bakers everywhere

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CASE STUDY

CLIENT EDF Energy

PROJECT Consultation: Three-stage nuclear planning consultation

Consulting and engaging communities to guide the future of Sizewell C

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CASE STUDY

CLIENT Essex County Council

PROJECT Campaign: Foster families needed

Seeking out extraordinary people for extraordinary roles

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CASE STUDY

CLIENT East of England COOP

PROJECT Engagement: Defibrillators across the East

Supporting the Co-op to identify suitable locations for their donated defibrillators

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SPRINGER

Lena O’Shea

Chair

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CASE STUDY

CLIENT Anglian Water

PROJECT Engagement: all the fun of the (water) fair!

Fun and games to guide the future of Anglian Water

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Blog Mind the gap

08/08/2017

How brands can reconnect with their audience outside the M25

Recent research from Trinity Mirror has revealed that national brands are failing to connect with people living outside the capital.   The survey, carried out by BDRC Continental, took a representative sample of over 2,000 respondents from across the UK and asked how they felt about 56 of the biggest brands in the country. The...

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Blog

25/01/2017

Spring wins place on government framework

We are delighted that Spring, as the lead agency for The Hyperlocal Everywhere™ Network, has secured a place on The GCS Communication Service Framework for PR. Providing a regional network, we will now be eligible to bid for and deliver government campaigns, using our specially developed hyperlocal approach to engage and mobilise communities. Communities are...

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Blog

21/11/2016

It’s time to get out of London

Last week’s PR Week article by Marshall Manson, UK CEO of Ogilvy PR, urged his staff to leave its “ivory towers” and connect with Britain outside the M25. This comes as a result of the divisions in society demonstrated by the US presidential vote and Brexit referendum, and presents an excellent opportunity for agencies like...

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Blog

05/01/2016

Brand Marketers! Want to save 50% and double your impact?

Know that old saying “Half my advertising budget is wasted: problem is I don’t know which half”? With an advertising budget of £1,000,000 that means a wasted half million. Luckily, Spring knows how to help our save our clients 50% and reap huge rewards. Spring’s ‘Hyperlocal Everywhere’ consumer insight programme is designed to help our...

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